Friday 28 April 2017

Improve ROI and gain new customers with SMS Marketing

Want to promote about your new products and services to the target audience? Then, you can use SMS marketing services. These people will send bulk SMS to the audience across the globe and help you get maximum leads in no time. In fact, this is considered to be the brilliant and cost-effective way to promote about your products and boost your brand reputation. With bulk emails hitting the inbox of the users, people are not showing interest in reading them. And, many businesses are choosing SMS based marketing to quickly create awareness about their products and new offers to the customers. This short message will connect to the customers instantly. There are many SMS software’s available in the market. You can subscribe to the best plan that suits your marketing needs.

You can use one SMS marketing plan to send bulk SMS to the global audience in a matter of few minutes. This helps you to earn a huge return on investment in a short time span. A plethora of studies has proven that, SMS is read by many users over emails. Also, people need not require the internet connection to access the SMS, thus helping them read those messages on the move.



Companies are using SMS as the key marketing strategy. However, the advantages one can reap by using the best SMS marketing include;

1. Delivers the messages in a jiffy

SMS quickly reaches the customers in a few seconds after you send them. Basically, the time it takes to reach the messages to all mobile networks is 7 seconds. Though, there are other marketing strategies which will reach the customers faster, but nothing can beat this strategy.

2. Flexible platform

You can either send messages to the target audience or send bulk messages to thousands of people at one go. The best SMS campaign software will let you customise the message and send to the target subscribers quickly. You can create a promotional message or offers about your product and send to the end users. No matter whoever may be your target audience, you can change the message as per your business need.

3. Opt-in and out quickly

With the availability of short codes, it has become easy to opt in and opt out the SMS. All you need to have to send a message is the mobile numbers. You do not need any personal information about the subscribers. You can send the messages about your new products or offers to the users quickly.

4. Open rate is too high

When compared to emails, the SMS are mostly read by the users after a few seconds of hitting the mobile message inbox. Undeniably, the subscribers hearing the vibration sound from their mobile will open the inbox and check the messages, but emails are not opened immediately.

5. Conversation rate is high

When you send any promotional SMS, there are high odds of subscribers taking an action over the other promotional strategies.

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